Media and Entertainment

Change is a constant in the world of media and entertainment.  Keeping up with the pace of technology change and consumers’ ever-growing appetites for quality content delivered in new ways increasingly requires that companies develop dynamic partnerships that can quickly evolve with the market. 

As the marketplace shifts, a single organization can be your company’s customer, competitor, supplier, and partner, all at the same time.  Maintaining clear and effective communication across business units or functional lines, forecasting how decisions today might impact implementation or the next important deal, designing strategies and partnerships for digital distribution of your content on new and evolving platforms, and developing deals and relationships that are designed to cope with rapid change are tremendous challenges to be addressed. 

Vantage Partners brings unique expertise in negotiation, relationship management, and change management to help organizations cope with these challenges.  For example, we help media and entertainment companies:

  • Streamline their sourcing processes so that they can more quickly adapt to changing needs
  • Improve their capability to negotiate and manage relationships with key alliance partners, broadcasters, affiliates, and customers
  • Build better, dynamic relationships with distribution channels (cable and satellite operators as well as broadband and other new media outlets)

For more information, please contact Mark Gordon 

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Research & Publications

Approaching Persuasion as Joint Problem-Solving
Procurement and supply chain groups increasingly need to develop influence as a core competency, in order to collaborate with internal business partners, drive change, and optimize engagement with suppliers. Learn about common influence traps and how to avoid them.

Success Stories